But I told you SO!!! NO little guy...and lots of blow outs....ratings suffer!! Hey, NCAA! Wake up and realize the "magic" is gone with only 6 at large mid-majors....
From Media Week:
Through 22 telecasts, the NCAA Men’s Basketball Championship tournament on CBS is averaging a 5.2/11, down 7 percent from last year’s 5.6/12, with viewers averaging 8.0 million per telecast, down from 8.4 million last year.
Those are the lowest numbers at this point since 2003, when the telecasts averaged a 5.0/10, but contributing to these lower numbers this year were the high number of one-sided games throughout the tournament.
A positive for the network heading into this weekend’s Final Four matchups is that this past Sunday’s regional final game between University of Kansas and Davidson delivered an 8.7/17 rating, up 19 percent over the comparable game in last year’s tournament. *SHOCKER! DAVIDSON BROUGHT VIEWERS!!*
But the March 29 (Saturday) regional final games, UCLA vs. Xavier and University of North Carolina vs. Louisville, were down 10 percent and 4 percent, respectively, in household ratings compared to last year’s comparable games.
To date, all male demos are down about 5 percent across the board.
CBS is hoping that the Final Four games in prime time on Saturday, April 5, will draw higher ratings since all four Number One seeds from each bracket are playing one another